Louisville Cardinal newspaper still fighting for survival of student journalism  

Additional financial support is key to hope for UL student publication By Ed Green, Board Chair, The Louisville Cardinal Ed Green, vice president of C2 Strategic Communications, is the 2019-20 board chair of The Louisville Cardinal Inc., an independent nonprofit newspaper serving the University of Louisville.   These are trying times for journalists. In newsrooms across this state and country, […]

Public Notice Website’s success depends on newspapers participation

Give it a look: www.kypublicnotice.com This website was the project of 2011 KPA President Jamie Sizemore. We were needing one site where the public, legislators, public agencies and reporters could go to to find out what local public governments are up to. Of course, there’s another way by subscribing to the 145 Kentucky newspapers qualified to publish public notices. Or […]

Not surprisingly, Public Notice website peaks on Monday

NewzGroup recently did a Google Analytics on the kypublicnotices.com website. The graph charting usage for May 1 through June 28 is below. It shows nearly 10,000 page views. The chart also shows a trend. The deepest valleys are Saturday-Sunday access. The apex begins on Monday and continues strong through Friday. Not surprising. And the pie chart shows New Visitors (in […]

PCAK acknowledges newspapers helping in 2019 Child Abuse Prevention Month

Summary of 2019 Child Abuse Prevention Month Coverage On behalf of Kentucky’s children, Prevent Child Abuse Kentucky thanks you for your involvement in Child Abuse Prevention Month 2019. Newspapers in the Commonwealth play a critical role in increasing awareness of how child abuse and neglect can be prevented. The information depicted below was gathered from Google and other online resources. […]

Because of tight journalism job market, j-school profs advise students to embrace temp work, hone multimedia skills

By Heather Chapman, Institute for Rural Journalism and Community Issues “The news business is on pace for its worst job losses in a decade as about 3,000 people have been laid off or been offered buyouts in the first five months of this year,” Gerry Smith reports for Bloomberg. “The cuts have been widespread. Newspapers owned by Gannett and McClatchy, digital media companies like BuzzFeed and Vice Media, and […]

A little more, a little less for sales meetings

By John Foust, Ad Trainer, Consultant   Kristen told me how she handles one of the biggest challenges of managing her newspaper’s sales department. “Sales meetings – like a lot of other things – fall into predictable patterns,” she said. “The boss talks, the staff members listen, and more often than not, it’s just a transference of information. No one […]