From the Local Media Association
Ah, the summertime, when the living is easy. But when content and traffic sometimes dries up.
Well, with a little purposeful planning and engagement, the summer can be a booming time for your news organization.
Here is a list of ideas you could try this summer:
1. Build a map of fireworks shows: Showcase where your Fourth of July events are with a simple Google map. Here’s a nice example from Community Impact Newspaper.
2. 5 things you didn’t know about the Fourth of July: This is a nice feature from the New York Post to educate your audience about the holiday with interesting facts they may not be aware of.
3. Create a guide for the Fourth: This post by the San Diego Union-Tribune dives deep into all of the things you can do for the holiday. A list-based approach is great especially if you are able to organize your article by topics like events, parking, watching it online, etc.