Advertising opportunity: Governor proclaims Aug. 22-28 as Health Care Heroes Appreciation Week

During his Thursday briefing to update Kentucky on COVID-19 and other issues, Governor Andy Beshear announced that he has proclaimed August 22-28 as Health Care Heroes Appreciation Week.

In his announcement and subsequent release, the governor encouraged local media outlets, restaurants, businesses and other local retailers to show support for health care workers. This presents an advertising opportunity for newspapers to reach out to local businesses to advertise their support of local health care workers.

Gov. Beshear: Health Care Heroes Appreciation Week Begins Aug. 22

FRANKFORT, Ky. (Aug. 19, 2021) – On Thursday during his weekly Team Kentucky update, Gov. Andy Beshear said Kentucky Health Care Heroes Appreciation Week will begin Aug. 22 as health care workers continue extraordinary efforts to treat patients during the surge in COVID-19 hospitalizations and record ICU admissions.

“Kentucky’s health care teams are tired. They are overworked and have been for 17 months. We have asked a lot of them, and they have stepped up yet again to work countless hours to save lives in every corner of the commonwealth. Now, we need to lift them up,” said Gov. Beshear. “Like many of us, they were undoubtedly relieved a few months ago when it looked like this crisis was winding down. But now they are having to hold hands again while people they met just a few days ago take their final breaths. We call them health care heroes because they’ve earned that title and continue to earn it every day and every night.”

The Governor encouraged media outlets, businesses, restaurants, communities and families to “lift these amazing people up and give them new energy.”

20th Anniversary of 9-11-01 on the horizon; not too early to plan support for First Responders

And on the horizon is the 20th anniversary for September 11, 2001. That presents an opportunity for local newspapers to lead the way honoring First Responders. Start working on a special page/pages now for your issue closest to September 11.

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