Grab these marketing dollars

And speaking of NAM and its Relevance Project, here’s another idea from it to help newspapers.

Looking to jumpstart your sponsored/branded content selling to find new revenue?

Check out a new data-rich study — “Sizing The Content Marketing Opportunity” — by The Branded Content Project and Borrell Associates that points to the latest trends, forecasts and 16 key business categories (out of 100 listed) pegged as the biggest spenders.

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