By Tom Grubisich and Christopher Ali
There’s a couple of reasons why small market newspapers have been more resilient than their metro/regional/national counterparts:
1) People still buy them and not only this, but they buy them in the print format. Print remains the key revenue driver for small newspapers, and while this is changing, it is changing very gradually.
2) On that note, small-market newspapers have also been slower and perhaps more deliberate in their transition to digital technologies. They have learned from the successes and failures of the larger newspapers. [Full story]
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