September 7, 2012

Here’s your Weekly Update featuring:

• Fall Contest material is available at

• Have you filled out the Survey Monkey from Reynolds Journalism Institute to help us plan the 2013 KPA Convention sessions?

• The disclaimer language required on U.S. Congressional race political ads

• Wanting to cover the Vice Presidential Debate in Danville? Good luck getting credentials

• National Newspaper Week is just a month away

• And finally, no Weekly Update to Members on September 14


And everything you need to enter the Excellence in Kentucky Newspapers – 2012 competition is ready and posted at

The entry deadline is Friday, October 19, 2012, and awards will be announced Friday, January 25, 2013, at The Brown Hotel in Louisville as we conclude our 2013 KPA Winter Convention.

There is ONE new category for 2012 — Best Sports SPECIAL Section. So many newspapers do a football, or basketball, or fall sports or spring sports special section that we want to recognize your efforts. That gives our contest 28 categories.

Other than that, minor changes were made to delete any kind of reference to the old-style physical tearsheet entry format. We’ve not found a way to staple pdfs or mark your computer screen with a red check. And for Best Editorial, it’s now THREE separate issues make one entry from the same writer.

IMPORTANT!! The entire contest will be entered online. And if a category calls for pages from three different issues, all the pdfs for that one entry must be submitted as ONE pdf.

Questions? Feel free to email me at, or call me at the office — 800-264-5721 — or after hours at 859-608-2213. Or you can contact KPA News Editorial Division chair Steve Doyle <>

Thanx. Good luck!! And we hope to see all of you January 24- 25 at the 2013 KPA Winter Convention!!


The Citizen Voice and Times in Irvine. Within two hours after the emails were sent to publishers and editors, the CV&T had submitted its entries.


When Jamie gets going on something, step aside! You know of her initiative to create the public notice website and that she’s pretty much spearheaded the effort to get newspapers signed up. We hit 100 newspapers several weeks ago (the project really didn’t start until January) and this week, she’s gotten second wind.

Wednesday and Thursday she was on the phone contacting GMs/publishers at newspapers that have not yet committed to participating. Well, not until she called. It also included a conversation with Michael Bush, president of Heartland Publications. And now the six Heartland Publications will be uploading their pages to GeoTel and have the public notices extracted.

Jamie also spoke with Jim Paxton of Paxton Media on Wednesday and by Thursday morning had four Paxton weeklies waiting for me to send them all the particulars about the process. And then Tony Catlett signed up Sebree and Sturgis.

I lost count at a baker’s dozen but with the Letcher County Community News Press, Providence Journal Enterprise, Mt. Sterling Advocate, Richmond Register, Estill County Tribune and I’m sure one or two more, she’s probably had 20 newspapers promise to start uploading. If they do that will put us in the 130 or so uploading range!!!

She emailed Thursday morning and said she was on a roll. That’s an understatement!


The Kentucky Rural Health Association recently announced the winners of its 2012 Newspaper Reporting Contest awards. The reporters who were recognized during KRHA’s 14th Annual Conference, held Aug. 16-17 in Bowling Green, were:

• Daily, Best Story: Nick Tabor, The Kentucky New Era, for his article titled “Sexual health issues lack diagnosis”;

• Non-daily, Best Series: Noelle Hunter, The Morehead News, for her six-part series titled “A Growing Problem: Rowan County & Obesity”; and

• Non-daily, Best Story: Tracy Harris, The Oldham Era, for her story “Veggies sprout in cafeterias”.

Each winner received a plaque and a check for $100.

“With entries ranging from the methamphetamine epidemic to physician shortages, this year’s contest demonstrates that Kentucky newspapers are doing a commendable job of covering rural health issues,” said David A. Gross, KRHA president. “Newspapers continue to be an important voice within Kentucky communities, and readers benefit from such in-depth coverage of health – a topic that affects us all.”

This was the second year for KRHA’s Newspaper Reporting Awards, which were initiated to promote dialogue among state leaders and local residents by encouraging coverage of Kentucky’s rural health-related issues among the state’s print media outlets.

Information about KRHA’s 2013 Newspaper Reporting Contest will be disseminated in the coming weeks. The contest period will range from July 1, 2012, thru mid-June 2013.


Condolences to KPA Associates chair/KPA Board member Monica Dias in the death of her father. Her dad, Manual Dias, 87, passed away last Saturday in Paducah. He had worked as a maintenance supervisor for GAF in Calvert City and was a Portuguese Navy Lieutenant and engineer with the Portuguese Merchant Marines.

Our thoughts and prayers are with you and your family, Monica. KPA has sent a contribution to St. Matthew By the Lake Lutheran Church, Benton, KY.


Every member is now part of the Planning Committee for the 2013 KPA Winter Convention. Every single one, As far as convention sessions go, that is. Reynolds Journalism Institute is doing a survey of Kentucky newspapers, by Survey Monkey, so it can begin getting ready for the 2013 KPA Convention. RJI will do probably three digital sessions for us but they want to tailor the presentations to YOUR needs. Hence the survey.

Here’s what I sent to publishers, editors and ad managers on Wednesday. But other members are welcome to put in their two cents worth for planning purposes:

The Reynolds Journalism Institute in Columbia, MO., will be doing some (probably three) sessions for you at the 2013 KPA Winter Convention. The convention is January 24-25 at The Brown in Louisville, and I think all RJI sessions will be on Friday, January 25.

To tailor the programs they will offer to YOUR needs, RJI has put together a brief survey. PLEASE take a couple of minutes and let your voice be heard as we begin finalizing the program for the convention.

It will NOT take long, promise. Please do this as quickly as possible so RJI can put its sessions together designed with what YOU tell them you want to hear about.

Thanx in advance for accessing the survey at


Had the question come up this week about disclaimer language required in a political race. This one was for a U.S. Congress race so the state Registry of Election Finance office couldn’t help. They did send me to the Federal Election Commission and found the answer at

On Congressional races, the regulation does require a statement, such as, “Paid for by the David T. Thompson for Congress Committee.” But there is NO address of the committee required to be included.

If you want to check out FEC regulations on this, go to and you’ll find reference to newspaper ad disclaimers on page 65.


The 2013 Regular Session of the Kentucky General Assembly is scheduled to begin on Jan. 8 and will last 30 legislative days.

As usual during an odd-numbered year, in which sessions are half as long as in even-numbered years, the session will have two parts. The first four days of the session – Jan. 8 to Jan. 11 – will focus on organizational work, such as electing legislative leaders, adopting rules of procedure and organizing committees. The introduction and consideration of legislation can also begin during this time.

The second part of the session begins on Feb. 5, with final adjournment scheduled for March 26.

Legislators will not meet in session on Feb. 18 in observance of Presidents’ Day.

The veto recess – the period of time when lawmakers commonly return to their home districts to see which bills, if any, the governor vetoes – begins on March 12. Lawmakers will return to the Capitol on March 25 and 26 for the final two days of the session.

The 2013 session calendar can be viewed online at

It’s almost FUN time in the Capitol City!


Your KPA Media Pass certainly won’t carry any weight with gaining access to the Vice Presidential Debate on October 11. But there is a process to follow if you want to try to cover the event. Two links I’ve found will get your media pass application to the Commission on Presidential Debates (in charge of approving requests) and to Centre College for additional needs and privileges.

Here’s the best I can tell you about wanting to cover the event:


At the suggestion of some of those involved or familiar with the workings of the Governor’s Blue Ribbon Commission on Tax Reform, we’re preparing a letter to be sent to commission members. As you know, our coalition – KPA, the Kentucky Broadcasters Association and a consortium of advertising industry representatives – decided not to testify during any of the public hearings.

The commission now returns to Frankfort for reportedly three meetings before it finalizes its report and turns that over to the governor.

KPA, KBA, and some advertising federation groups in Lexington and Louisville, have written the letter (below) and plan on sending it next week.

We are NOT coming out against a sales tax on services. But we are showing that a sales tax on advertising is just another tax on businesses. Very, very few people ever place anything but a classified in a newspaper; 99.9 percent of TV and radio commercials are by businesses; and ad agencies seldom if ever work with individuals.

While a service tax might include beauticians and attorneys and dry cleaners, those services are geared more toward the individual consumer. The same is not the case for the advertising business. So while we do not state we’re opposed to a sales tax on services, or support an increase in the state sales tax rate, we are suggesting the tax on advertising is just another expense put on struggling businesses.

Dear Lt. Governor Abramson and Members of the Governor’s Blue Ribbon Tax Commission:

On behalf of the Kentucky Press Association, the Kentucky Broadcasters Association and (listing of other related advertising groups) we would like to voice our concerns about a possible sales tax on advertising.  While we fully support the diligent work of the Tax Commission and support tax reform in Kentucky we want to draw a clear distinction regarding a tax on advertising.  An advertising tax is a tax on businesses and not a tax on consumers.  During this tough economic recession an additional tax on businesses would cripple Kentucky small businesses.

A tax on advertising services or placement increases the cost of advertising. Because most cients operate on a fixed advertising budget, they will compensate for the tax by decreasing their advertising purchases. This will have a direct—and negative—impact on the advertising industry, economy and state revenues. Advertising is the engine that fuels the economy. Less advertising means fewer sales. Fewer sales mean reduced revenue and fewer jobs. Fewer sales also result in less sales tax revenue for the state. Advertising is a legitimate cost of doing business and not the type of end-use consumption targeted by sales taxes.

Proponents argue that since services are a growing part of the economy, they should be subject to the sales tax. They often do not recognize the distinction between different kinds of services or between business and consumer services.

Since Florida passed and repealed an advertising and services tax in 1987, well over half the states, including Kentucky in 1990, have considered, and rejected, a tax on advertising. The most recent proposal was in Pennsylvania, where an advertising and services tax was passed in the Pennsylvania House of Representatives as an amendment to a bill addressing medical savings accounts but was stopped by the Senate after a hearing on the matter.

Please consider how a sales tax on advertising would create an additional hardship on Kentucky businesses.



And if you want to add your newspaper’s name to the list of those supporting our position, send me an email note by Monday, September 10.


I emailed this to publishers and ad managers mid-week, giving them four Attorney General opinions supporting our position that special districts, the subject of an initiative by State Auditor Adam Edelen, should be publishing some information in newspapers. Under KRS 424.110 and 65.070, the AG notes that these districts are subject to the provisions. I’ve heard from no one if they’re going to contact the districts in their counties, or that some already publish, or that they’ll get a list of meetings of the district and follow what the district is doing.

Here’s what I emailed minus the four AG opinions or list of taxing districts. If you need those pdfs, let me know:

If you’ve followed any news from the auditor’s office, or the Friday Member Updates the last few weeks, you’re aware of Adam Edelen’s initiative as State Auditor to identify special districts — taxing and non-taxing — throughout the state. There are estimates of 1000 to maybe 1800 of these. No one knows because there’s no accountability by them. And financial estimates have these districts collectively having anywhere from a half billion dollars to a billion and a half. Again, no accountability, no reporting so no one knows the extent of the finances of these districts.

In supporting the State Auditor’s efforts, through a unanimous vote at the July 22 KPA Board of Directors meeting, we’ve identified some state laws and supporting Attorney General opinions that these districts should be publishing some information each year in local newspapers. At the very least, it would be the names and addresses of the members of its governing body and chief executive officer, and either a summary financial statement or the location of district financial records that may be examined by the public.

And since we’re at the 60-day end of the fiscal year, it’s a perfect time for your newspaper to identify local special districts, share the state law with them, and the AG opinions (all are attached).

When contact is confirmed, you should make the newsroom aware of the local officers/CEO to ask for the agency’s meeting schedule. These meetings are subject to the Open Meetings laws, and the records subject to the Open Records laws. That’s the opinion of KPA general counsel Jon Fleischaker so if the agency denies a request for its meetings schedule or denial of any records, please contact Jon, Ashley Pack or Jeremy Rogers on the KPA FOI Hotline at 502-540-2300.

While the four attached AG opinions are directed at a hospital district, district health department, river port authority and fire protection districts, the same laws would relate to at least all taxing districts in your county. These are all subject to the same provisions.


Since 1940, the Newspaper Association Managers have sponsored National Newspaper Week, the only week set aside to promote the newspaper industry across the U.S. This year, the theme is: “NEWSPAPERS – The cornerstone of your community.”

NNW is the only industry observance of newspapers during the year and deserves your support. KPA will be paying the costs of developing the National Newspaper Week kit on your behalf. So all you have to do is go to and download the material.

Here’s a list of what is available:

2012 NNW Logo in hi-res and low-res pdf; jpeg and a Facebook Timeline Cover Photo

Crossword Puzzle & Word Search

Editorial Cartoon by Mike Thompson, Detroit Free Press

Columns – A bright future lies ahead for newspapers
by Caroline H. Little, President and CEO of the Newspaper Association of America – in docx, pdf and txt formats

Newspapers: Legal documents that protect citizens “beyond the shadow of doubt”
by Mike MacLaren, Executive Director for the Michigan Press Association – in docx, pdf and txt formats

Your newspaper will be there for you
by Ron Dzwonkowski, Associate Editor for the Detroit Free Press – in docx, pdf and txt formats

Local newspapers connect us with our communities
by U.S. Rep. Mike Rogers – in docx, pdf and jpeg formats


Two webinars are on the agenda for the week of September 10.

September 13 – How to pursue an investigative project while juggling other stories. 2 to 3 p.m. Eastern/1 to 2 p.m. Central. Registration deadline is Monday, September 10. Cost $35. Registration and more information at

September 14 – Digital Monetization: The Five Faces of a Multi-Media Salesperson. 2 to 3 p.m. Eastern/1 to 2 p.m. Central. Registration deadline is Tuesday, September 11. Cost $35. Registration and more information at


The good news is no Friday Email next week. I’ll be in Franklin, TN, for the American Profile outing, leaving bright and early Thursday and getting back Friday night. I expect to see several Kentucky newspaper folks there, including a couple of current KPA officers and a few KPA Past Presidents. So I’ll be in good company.

And with that, I’ll wrap it up for two weeks. Again, no Friday Email next week, though I’ll be with some Board members, officers and Past Presidents in Franklin, TN. So as always, call, email, fax or stop by if you have questions, comments, concerns, issues, clarifications, corrections, additions, deletions or anything else.

Otherwise, thanx!!



Currently Underway – Judging New Mexico Press Association News Content (electronically)

October 7 – 13, 2012 – National Newspaper Week

Sunday-Monday-Tuesday, October 14-15-16, 2012 – 2012 Southeast Region Newspaper Association Managers Conference, Marriott RiverCenter, Covington

Thursday-Friday, October 18-19, 2012 – 2012 KPA Fall Board Retreat, Rough River State Park

October 19, 2012 – Deadline for Entering Excellence in Kentucky Newspapers – 2012 Competition

December 2 – 4, 2012 – Newspaper Association Managers Legislative Conference, Keybridge Marriott, Arlington, VA

January 24 – 25, 2013 – 2013 KPA Winter Convention, The Brown Hotel, Louisville

August 6 – 9, 2013 – Newspaper Association Managers Annual Convention, Marriott Harbourfront Hotel, Halifax, Nova Scotia

January 23 – 24, 2014  – 2014 KPA Winter Convention, Hyatt Regency, Lexington

Sometime in 2017 – We’ve been asked to judge the Mississippi Press Association Better Newspaper Contest in 2017. Please hold the year open for further information on when, where and what media format Mississippi papers will be in that year.

Sometime in 2018 – Colorado judging KPA Excellence in Kentucky Newspapers Competition


Registration generally is $35 and available at  Most all are 2-3 p.m. Eastern/1-2 p.m. Central          

Thursday, September 13, 2012

WEBINAR – How to pursue an investigative project while juggling other stories (Contact David T. for more information)


Friday, September 14, 2012

WEBINAR – Digital Monetization: The Five Faces of a Multi-Media Salesperson (Contact David T. for more information)


Thursday, September 27, 2012

WEBINAR — Mobile Sales Certificate Program: How to Find Success in This Key Digital Area – First of Three Sessions


Thursday, October 4, 2012

WEBINAR Smartphones – Smart Journalism: Helping Journalists Report Faster and More Efficiently (Contact David T. for more information)


Friday, October 12, 2012

WEBINAR — Mobile Sales Certificate Program: How to Find Success in This Key Digital Area – Second of Three Sessions


Thursday, November 8, 2012

WEBINAR — Mobile Sales Certificate Program; How to Find Success in This Key Digital Area – Third of Three Sessions

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