When it comes to NCAA trademarks, tell advertisers ‘You can’t say that’


In other words, avoid NCAA trademarked words in ads

It’s almost time to start filling out your March Madness brackets. It’s also a time to be conscious of what words are trademarked by the NCAA.

Here is a list of some protected words to avoid in your print and digital ad campaigns:

– Elite 8®/Elite Eight®
– Final 4®/Final Four®
– March Madness®
– NCAA Sweet 16®/NCAA Sweet Sixteen®

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